The Real A$$ Word
A juicy little podcast for conscious living in a toxic world. Hosted by Ali, founder of The Cheeky Clean, a wellness brand championing intentional living, RAW dives into the meaningful journey of detoxing your mind, body and spirit.
Resources & Show Notes

Baby Formula — The Secret Sauce is Real Experience
In this episode of the Real Ass Word, host Ali (founder of The Cheeky Clean) and guest Erin Carr discuss the critical issues surrounding baby formula, including the lack of regulation, the importance of conscious consumerism, and the challenges faced by new mothers. They explore personal experiences with infant nutrition, the impact of environmental toxins, and the need for better options in the market. The conversation emphasizes the power of awareness and informed choices in driving change within the industry.

The Beauty of Conscious Consuming
In this episode, Ali (founder of the Cheeky Clean) and her guest Jen Rudolph (owner of Studio Muse and Proper Roots Salon) explore the intersection of wellness, beauty, and mental health. They discuss the emotional impact of the beauty industry, the importance of conscious service providers, and the need for community and support within the profession. The conversation delves into mental health challenges faced by beauty professionals, the significance of energy exchange in beauty services, and the connection between internal health and external beauty. They also touch on the role of 12-step programs, the importance of lifestyle choices, and the impact of nutrition on hair and beauty. The episode concludes with a discussion on sustainable beauty practices and the importance of conscious consumerism.