The Real A$$ Word
A juicy little podcast for conscious living in a toxic world. Hosted by Ali, founder of The Cheeky Clean, a wellness brand championing intentional living, RAW dives into the meaningful journey of detoxing your mind, body and spirit.
Resources & Show Notes

The Best Rx is Advocating for Yourself
In this episode, Alison Thacker (Hite), founder of The Cheeky Clean, discusses the importance of becoming your own health advocate, sharing her personal journey with health and family experiences. She explores the strengths and weaknesses of both Western and Eastern medicine, emphasizing the need for a holistic approach to health. Alison provides insights into practical health practices, resources, and the significance of physical, cognitive, and emotional well-being in achieving overall health.

Low-Tox, High Power: Reclaiming Your Right to Choose Better
In this episode, Ali Thacker (Hite) - founder of The Cheeky Clean, discusses the importance of empowering conscious consumption and taking back personal power in a world filled with influences. She emphasizes the need for awareness regarding the products we use and the choices we make, advocating for informed decisions that promote health and well-being. She dives into why becoming “uninfluenced” is key in this current environment of marketing and reviews the core staples to swap for low tox options that will yield powerful changes in reducing your daily load of exposed toxins. The conversation highlights the collective responsibility to create a healthier community and the impact of individual choices on broader societal issues.

Baby Formula — The Secret Sauce is Real Experience
In this episode of the Real Ass Word, host Ali (founder of The Cheeky Clean) and guest Erin Carr discuss the critical issues surrounding baby formula, including the lack of regulation, the importance of conscious consumerism, and the challenges faced by new mothers. They explore personal experiences with infant nutrition, the impact of environmental toxins, and the need for better options in the market. The conversation emphasizes the power of awareness and informed choices in driving change within the industry.

The Beauty of Conscious Consuming
In this episode, Ali (founder of the Cheeky Clean) and her guest Jen Rudolph (owner of Studio Muse and Proper Roots Salon) explore the intersection of wellness, beauty, and mental health. They discuss the emotional impact of the beauty industry, the importance of conscious service providers, and the need for community and support within the profession. The conversation delves into mental health challenges faced by beauty professionals, the significance of energy exchange in beauty services, and the connection between internal health and external beauty. They also touch on the role of 12-step programs, the importance of lifestyle choices, and the impact of nutrition on hair and beauty. The episode concludes with a discussion on sustainable beauty practices and the importance of conscious consumerism.